Amazon One’s palm-recognition tech stuck in iconic music room after artists object
Red Rocks Amphitheater in Colorado no longer plans to implement Amazon One’s palm scanning technology, after a campaign by musicians and activists to block the plan by ticketing service AXS and the company mother AEG Worldwide, according to advocacy group Fight for the Future.
AXS announced the plan in Septemberstating at the time: “Amazon One will first be offered by Amazon at the Red Rocks Amphitheater in Denver starting today, where AXS will deploy the first standalone ticketing pedestals, including Amazon One, with other Amazon One compatible sites planned to come in the future.”
In an open letter after the announcementartists like Tom Morello (Rage Against the Machine, Audioslave), Kathleen Hanna (Bikini Kill, Le Tigre) and many others have objected over privacy and security concerns.
“For many of us, concerts and live events are some of the most memorable and enjoyable experiences of our lives,” they wrote. “The spread of biometric surveillance tools like palm scans and facial recognition now threatens to destroy that, turning these spaces into hotspots for ICE raids, bogus arrests, police harassment and stolen identities.”
fight for the future quote A representative from Denver Arts and Venues, which runs Red Rocks, said the organization hadn’t been in contact with Amazon for several months and had no plans to implement the technology: “I’m not sure The future of this technology is, but at this point it doesn’t involve our sites.
We reached out to Amazon and AXS to comment on the news, which was reported Thursday by rolling stone.
At the Amazon One websitethe company says the technology “has been designed in accordance with Amazon’s long-standing privacy policies and controls, and is protected by on-device and cloud-based security measures.”
In an update on the campaign websiteorganizers called on others to follow suit: “Now AXS, AEG, other entertainment companies and venues around the world must follow Red Rocks’ lead and immediately cancel all plans to use digitalization of the palm of Amazon and ban all biometric technology at live events once and for all.”
Amazon launched Amazon One technology in September 2020 in the Amazon Go store in Seattle. The technology has since been rolled out to various locations, including its own retail stores and venues such as Seattle’s Climate Pledge Arena, which hosts the Seattle Kraken NHL team in addition to concerts and shows.