Fanbase Builder Program: Meet the Artists

Artist news Business news Education and events
By CMU Editorial | Posted on Wednesday, July 7, 2021
CMU’s Pathways Into Music Foundation has partnered with Help Musicians to run a fan base building program in Northern Ireland. Fifteen artists have been selected and are currently participating in weekly webinars on how to build a business around their music. Each of them will soon be designing and carrying out a fanbase creation campaign, receiving a grant from Help Musicians.
As part of the program, each artist was encouraged to write a 50-word pitch introducing themselves and their current projects, and we will feature those pitches here in CMU Daily to introduce all of the participants. Kick off with Sarah Toner and Search Party.
SARAH TONER (photo)
Irish singer-songwriter Sarah Toner seamlessly blends unprotected lyrics with her rich, raw voice, creating an indie folk style that’s not pastiche. With her debut single due out at the end of August, you’ll notice that vulnerability and pushing boundaries are the focal points of the world Sarah has secretly created over the past year. For fans of: Julia Jacklin / Big Thief. Find out more here.
RESEARCH GROUP
Search Party hails from the not-so-sunny country of Belfast. After releasing their debut album “Too Much Red Tape” in 2019, they embarked on an Irish tour, bringing energy to venues across the country. Coming out of COVID, they plan to release a new indie-pop EP in late 2021. Find out more here.
